I'm a veteran creative marketer with a passion for brands that create joy. I believe marketing is best defined as compelling communications that solve business objectives, and that the very best brand stories are ones that are true.

After nearly 20 years in the business, I understand how to use brand strategy to create a foundation for businesses to scale in channel. It seems as though there isn't anything I haven't touched -- from eCommerce to TV, from Fortune 500 companies to scrappy startups, from agency-side to client-side, from tech, to CPG, to finance, to fashion, to lifestyle, to sports. Lately, I've been working in, and am fascinated by, Web3.

My core areas of competence span brand planning, digital product, creative direction, innovation, growth marketing, and management. My favorite thing to do is use creativity as a solve against goals. I do love a good, measurable plan! Empowering innovative creative work that connects us all, for businesses that drive our communities forward, fulfills me.

In my spare time, you can find me making Sunday dinner for friends (I'm the daughter of a chef), discussing climate change and intersectionality, or riding a horse through the streets of Burbank.